Bureau of Educational and Cultural Affairs – U.S. Department of State Прожект Хармони Инк. - новости программ, штат сотрудников, контакты
IATP Virtual University | Information About Courses
Russian Home|IATP

Проект Дистанционного обучения в рамках Программы IATP и сайт http://vle.projectharmony.ru/
больше не поддерживается «Прожект Хармони Инк» в связи с прекращением финансирования.
НК «Прожект Хармони Инк» не несет ответственности за любые несанкционированные изменения сайта.

List of Courses

Effective Use of Search Systems

Business Graphics

Sociology and Psychology of Mass Communication

Self-organization as a Key to Success

Internet Advertising

PR - Communication Management

Internet for Research and Science

Management of Projects and Investments


Project Management Tools

Internet Videoconferences

Internet for Librarians

Basics of e-Business


Written English

NEW Self-guided Course for e-Teachers

NEW Self-guided Course for e-Learners

NEW e-Signature

NEW Fundraising and Promotion of Grant Projects

NEW Modern Business Cultures

NEW e-Encyclopedia Training

NEW Active Methods of Teaching Adults

NEW Development of Professional Online Community

NEW Intercultural Education in Human Rights Subjects

NEW Journalism and Information and Analytical Work on the Internet

NEW Basics of Computer Security

NEW Psychological Aspects of Man and Computer Interaction

NEW Introduction to Web-design

NEW Modern Media Service

NEW Grant Writing and Development of Non-profit projects (for People with Disabilities)

NEW Intellectual Property Rights

NEW Qualitative Methods of Analysis

PR - Communication Management

Author: Dr. Michael V. Gyndarin, Altai State University, Barnaul

Course outline: The course is directed at practitioners working in a wide range of business sectors and management fields and willing to advance their professional skills by gaining understanding of new public relations tools, and also senior students (primarily social science students) interested in social and business management. The course aims to illustrate how PR tools can be used for effective communication management. PR as an effective communication management system allows establishing mutually beneficial relationships between social actors (for example, company – consumers, political party – electorate, federal and municipal bodies – citizens, etc.). Therefore, one of the course objectives is to familiarize course participants with opportunities offered by PR in various social fields (politics, business and finance, state management, etc.), PR communication technologies, and practical aspects of RP communication management.

Duration: 12 weeks

Regional DL Resource Centers | Partners | Contacts